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Meet the Team

Rachel Ravencraft

Manager, Communications

Rachel Ravencraft is the communications lead for the FARM Program, creating its media strategy, overseeing its publications, and managing vendor relationships in communications and marketing. Before joining the FARM Program, She was a manager at Purple Strategies, a DC-based communications agency, where she executed campaigns in many communications areas, including crisis and reputation management, brand awareness, regulatory compliance and litigation.

Prior to her work at Purple, Ravencraft led change management efforts in Global Operations at Marriott International. The Reston, VA native is a summa cum laude graduate of the University of South Carolina with a bachelor’s degree in journalism and mass communications.

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  • What is FARM?
  • #FARMProud Participants
  • How to Participate
  • #FARMProud Farmers
  • Meet the Team
  • FARM Standards
  • Animal Care
  • Environmental Stewardship
  • Antibiotic Stewardship
  • Workforce Development
  • Biosecurity
  • FARM Resources
  • Dairy Stockmanship
  • Environment
  • FARM Animal Care Evaluation Prep
  • Herd Health & Protocols
  • Worker Safety & Human Resources
  • Resource Library
  • Newsroom
  • Store
  • Events
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  • Contact Us
  • Report Animal Abuse
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